During the holiday period, we were to address changes in the eating habits and lifestyles of Poles, helping them recreate cuisines of the world at home. Our campaign was based on the insights of people who missed traveling (when we started, the post-pandemic restrictions were still in force). Our goal was to inspire users to experiment with the whole range of KAMIS products: from herbs and herb mixes, through homogeneous seasonings, mixes of the world’s cuisines, to salad dressings, vinegars, and mustards.
Let’s go into the unknown
In the middle of the pandemic, we invited travelers on a journey. Together, we went on a truly tasty adventure, promoting various cuisines of the world and showing their amazing tastes and aromas during the “Let’s go into the unknown” campaign for KAMIS seasonings.
